Full color arrived in the UK in 1967 |
Bill Harry, the founder of the Mersey Beat magazine, went to art school in 1958 were he fell in with John Lennon and Stuart Sutcliffe. He had always had an interest in magazines, having started with a science fiction mag when he was 13. As a teenager he had also been penpals with a teenage Michael Moorcock. Whilst at the Art College he produced the in house magazine but always wanted to publish his own music paper, which he did when he left. His original idea was for it to be about jazz but when he realised that there were over 300 rock 'n roll, country and folk groups playing around the Liverpool area he wrote to the London newspapers to try and promote them. When he didn't receive any replies he decided to produce a local listings paper instead.
With the aid of a £50 loan from a friend, together with a photographer and the help of his girlfriend, later wife, Virginia, he rented an office and began production of the fortnightly paper with Bill doing all the writing, layout, design, artwork, selling the advertising and distribution. In search of a name for the publication, he realised that it was not just Liverpool, but the whole of Merseyside that he wanted to cover and thinking this over in the early hours of the morning a picture of a policeman walking his beat around Merseyside came into his head, and the title came from that, rather than from the music.
He printed 5,000 copies of issue 1 dated 6th July 1961 [left - Ed.] and distributed them by hand to the major distributors and local newsagents, clubs and record shops. When he went to the NEMS record shop he saw the manager, Brian Epstein, who agreed to take 12 copies and later that day rang back for more as they had already sold out. Epstein took 144 of the 2nd issue in July 1961, which featured The Beatles on the front cover, with the story of them releasing the My Bonnie record in Germany. Fascinated by what the paper was showing him of the local scene, he asked if he could write record reviews for it. His column "Stop the world I want to get off" appeared from issue 3. In November 1961 he asked Bill to arrange for him to see The Beatles in The Cavern and world domination was just round the corner.
Mersey Beat, the paper, was a phenomenal success and it is claimed that it changed music journalism forever with the writing being about the music rather than the musician's favourite colour or food! Harry also encouraged his photographers to take pictures of the bands playing live or in their locale rather than just using the usual posed publicity shots. Other cities started to produce their own magazines, often travelling to Liverpool to seek advice from Bill, promoting local bands in Birmingham, Manchester, Newcastle etc. Eventually the London press took an interest, and began to cover the regional scene leading to the demise of the local music papers. As a footnote, Stuart Leathart, featured recently by our genial host as singer, guitarist and songwriter with The Kubas was also a talented cartoonist and provided Mersey Beat with many illustrations.
Bill Harry went on to act as a press agent for many bands including The Kinks, Pink Floyd, Jethro Tull, Beach Boys, David Bowie and Led Zeppelin, and still appears to be on the go at 83, with a recent interview here.
So to some music : Mersey Beat 1962-64
Compiled by Andrew Lauder and issued by United Artists in 1977. On the inside sleeve he credits Lenny Kaye's Nuggets for initial inspiration. To my mind the music is "of it's time", historically important but it always seems to lack a bit of oomph, nevertheless I enjoy listening to it's distinctive sound. The presentation of the double album is very impressive it includes a facsimile Mersey Beat paper specially compiled by Bill Harry with articles, photographs and write ups of the bands. The paper inner sleeves contain adverts for Beatle wigs and the like and the inside sleeve has a collage of some of the source 45s. The download includes them all, and hopefully you should be able to read the magazine, if you squint a bit.
Nobby's proud sponsor for this piece? Step forward, Shed And Outbuilding Monthly magazine!